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Showing posts from January, 2016

An Entrepreneur is not a Macho Man!

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Entrepreneurial branding sometimes deludes the minds of youngsters into thinking that becoming an Entrepreneur is some sort of macho endeavour , aimed solely at making money or displaying bravado, in the face of a conservative majoritarian opinion.In essence there is a need in the written narrative about Entrepreneurship to eulogize about the art and the science that is Entrepreneurship. The Art of Entrepreneurship is essentially about the creative aspects of being an Entrepreneur, that comes naturally to them, as a matter of instinct. These traits can be honed by hard work and experience to create a distinctive style, made visible to the external world by a signature method of dealing with a certain kind of problem. Steve Jobs was such a creative and brilliant Entrepreneur who transformed the computer industry through the Macintosh. When one of his critics in an open forum asked him what he exactly contributed to the Computer Industry and why he chose a certain technology...